Frequently Asked Questions

We were founded in 2025 by Tianjiu Zuo, an avid wildlife photographer with a deep passion for wildlife conservation.

Our mission is to further wildlife conservation by making grants to wildlife-focused nonprofits and grassroots initiatives. We raise funds for these grants through the sale of limited-edition, high-quality wildlife photography prints, turning art into real-world action for species and habitats in need.

All profits (i.e., the amount exceeding the production and shipping cost of your photo prints) are donated to charity through our grantmaking program. We carefully review grant applications from organizations whose missions align with our values. Each photo print also comes with an aluminum-engraved card for donation tracking and collectability.

We use Moab Juniper Baryta Rag 305 paper for our 6x9, 12x18, and 16x24 prints. We use Hahnemühle FineArt Baryta Satin Photo Cards for our 4x6 prints. These materials are regarded best-in-class and ensure that we deliver a top-notch product.

Yes, we are! We received 501(c)(3) status on November 14, 2025. Download our determination letter here.

Unfortunately, even though we are a 501(c)(3) organization, our prints are priced at or around fair market value (FMV). IRS rules state that only the amount above the fair market value is tax deductible. On your email confirmation, you will find that your tax deductible amount is $0. However, a tax deductible amount of $0 does not mean you did not donate in practice. Our prints are priced above production cost such that the difference between the price you pay and the production cost goes to grants to support wildlife conservation. This "grantable amount" is what you will see on your donor card.